dubbed “the explainer” by Wired magazine, Michael Wesch is a cultural anthropologist exploring the effects of new media on society and culture. After two years studying the implications of writing on a remote indigenous culture in the rain forest of Papua New Guinea, he has turned his attention to the effects of social media and digital technology on global society.


mike Wesch, a 2009 National Geographic Emerging Explorer, talks about the future of communication and education, and describes the inspiration behind—and breakthrough success of—his wildly popular video Web 2.0  The Machine is Us/ing Us.




Digital Ethnography: Our videos explore mediated culture, seeking to merge the ideas of Media Ecology and Cultural Anthropology.